Starbucks is the world's leading coffee retailer and leader in industrial coffee beans roasting, as well as a world-famous brand with a network of coffee shops, numbering more than 24 thousand establishments around the world. The company was founded in 1971 in Seattle, USA (Seattle, Washington, United States). Currently, there are more than 100 coffee houses in Russia. Coffee shops are open in Moscow, St. Petersburg, Rostov-on-don, Krasnodar, Sochi, Yaroslavl, Yekaterinburg, Tyumen, Samara and Kazan. The internal layout of the network institutions is traditionally organized in such a way that guests feel comfortable and free. Starbucks is a kind of "third place" – after home and work. Here you can relax and recharge your batteries, and thanks to the hospitality of the staff creates a special, almost family atmosphere. Starbucks coffee houses offer a wide range of espresso – based drinks (hot – for example, Cappuccino, Latte, Mocha, as well as cold-for example, Frappuccino) and coffee beans of different varieties of the highest quality from Latin America, Asia-Pacific region, Africa. The coffee shops of the network offer free coffee tastings, during which experienced baristas (coffee specialists) offer guests to taste different types of coffee, including new products. The schedule of coffee seminars can be specified in the nearest coffee shop.